Project details about Samsung campaign

Objective: Using Samsung Galaxy S6 smartphone as a feature product of this campaign to present the company innovation of smartphone technology to attaction their digital buy in Super Bowl 50 Campaign.

Homepage takeover is a good way to feature new product and attract more audience to their website since the homepage is the first page audience visits.

This was a mock-up for digital sales team on one of the Bay Area News Group’s sites:

Takeover package includes: 300×600, 970×90, 970×30 along with 970×300 (sliding billboard) and wallpaper as shown above.